For any small business, your brand is important and sets you apart from the rest. It is important that business build their brand and maintain their presence. The first thing any small business needs to know about building an online presence is finding out which platform our relevant to your business. Not every business will need to have a twitter account for example. What are the chances that a moving truck company is going to be hired because someone found one of their tweets…chances are….close to none…

After finding which social media platforms are relevant to your business, there is a need for consistency. Consistency with your message and consistency in how much content you put out there for each specific period of time. There’s no point in mapping out a social media marketing campaign if there is a low commitment to maintaining the content output.

David Mitroff Ph.D. has a full talk about building your online presence and maintaining your online reputation. Contact David to learn more about what he can bring to your company or group.